You know your own business. The thing is, do your potential and current customers think of it the same way? An accurate platform for gauging your business’ reputation is social media, where it is free to create your own profiles where you can refine and hammer home your brand’s message. So you upload your own content, hoping it will generate word-of-mouth or be caught up in the whirl of viral …
[Read more...] about Social Media Branding: Where Identity is a Tree with Many Branches