The crux of online reputation management is to build a positive reputation for your brand and keep it that way for as long as your business exists. However, there is no way you can stop people from giving negative comments or feedback even when your company does its best to serve them well. Additionally, you cannot swipe off all these nasty stuff about your brand in a single purge. Instead of …
[Read more...] about Online Reputation Management And The Spectrum Of Self-Promotion
In sports, offense and defense are both necessary to achieve victory. The same can be said in online reputation management (ORM). To date, many professionals and companies rally to rule the Internet with positive content and affirmative associations. However, no entities are immune to the harsh realities of the online universe, and some are struggling with off-putting listings and trappings …
[Read more...] about Offense and Defense Tactics in Online Reputation Management
Entrepreneurs are required to show perspicacity in all their dealings, particularly in protecting their online brand. As a business owner, you’ll need to ensure that your reputation is monitored and protected constantly against potentially damaging listings which can grow in strength with time and lead to significant losses. Most businesses use online reputation management (ORM) services to …
The best reputation defense is good offense, they say. But how can you exactly reclaim a tarnished reputation using a good offense? As a business owner, you try to do everything to protect your online brand and grow your consumer base. Yet there may come a time when your brand would be hit with online negative reviews, blogs, and comments which are either a work of a pissed off consumer or a …
[Read more...] about The simple commandments of reputation defense
So what if you have an impressive career profile with a charismatic personality to boot – how are potential employers going to know that? By reading your traditional resume? Why not put it into safekeeping and jump on the online personal branding bandwagon? After all, it’s projected that this year would mark the death of the traditional resume as more and more employers turn to your online …
[Read more...] about Online Personal Branding: Making Yourself the Star of the Web
